For the Mafia Island Festival 2023, MEGA EMPIRE was responsible for creating the overall campaign strategy and managing full execution.

The project focused on amplifying the festival’s cultural and tourism appeal while ensuring strong visibility across media channels. Our approach combined creative storytelling, audience targeting, and executional discipline to deliver a cohesive campaign that enhanced attendance, engagement, and destination branding.

Scope of Work

• Campaign strategy development
• Media planning & coordination
• Creative execution & rollout